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A blog by a native Bostonian who is living, working, and enjoying life in Krasnodar, Russia
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Web Badges are “Sell-Side Advertising”

Started by Timothy Post · 10 months ago

Here’s a very old post from John Batelle titled: Sell Side Advertsing: A New Model? which resonates even more loudly today than it did when he wrote it in August of 2004. What’s changed in the intervening two years is web2.0, in general, and web badges, in particular.

Read the following paragraph and tell me that [...]



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